Globoplay is a Brazilian subscription video-on-demand streaming service with over 20 million registered users making it the most used national streaming service in Brazil.
With some of the most popular exclusive and licensed content available, Globoplay still strives to reach higher levels of customer engagement to increase platform usage and loyalty.
By adding Blings MP5 video to their annual and monthly usage statements, Globo achieved extremely high video viewer and completion rates which directly impacted their top line engagement numbers.